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saudi arabia

The Red Sea Development Company Unveils Spectacular Desert Rock Mountain Resort

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The Red Sea Development Company Unveils Spectacular Desert Rock Mountain Resort

Riyadh, October 1, 2021 / TRAVELINDEX / The Red Sea Development Company, the developer behind the world’s most ambitious regenerative tourism project, The Red Sea Project, has revealed design plans for its new mountain resort named Desert Rock in the beautiful wadi vistas in the west of the country. Desert Rock will integrate architecture with nature as hotel and facilities will be built into the stunning Saudi mountain landscape.

Created by the world-class architectural design firm, Oppenheim Architecture, Desert Rock is designed to protect and preserve the environment and will allow guests to connect with the nature and local culture of the region.

We wanted to create a destination that allows guests to experience Saudi Arabia’s untouched beauty. Desert Rock will provide guests with uninterrupted spectacular views while preserving the natural landscape for future generations to enjoy, said John Pagano, CEO of TRSDC.

“He added: “We have drawn inspiration from the surrounding environment, while providing unparalleled luxury, allowing guests to connect with nature and create memorable experiences.”

Integrating architecture with nature

Guests will enter the resort through a hidden valley nestled between the mountains. From there, they will find 48 villas and 12 hotel rooms within the mountain, a total of 60 keys, located amongst the vista, with architecture fully integrated into the rock to preserve its striking silhouette, a tribute to Oppenheim Architecture’s philosophy to build with the land, not on the land.

A range of accommodation will be available, from ground level dwellings to crevice hotel suites midway up the mountain, and a select number of excavated rooms within the rock massif itself.

To provide undisrupted views across the landscape, most roads leading into the resort will be pushed to the edge of the main wadi and hidden behind landscape mounds. This will also minimize sound and light pollution, allowing guests to fully absorb the dramatic desert landscape.

Unique resort experience

The resort will feature state-of-the-art facilities, including a world-class spa and fitness center, remote destination dining areas as well as a feature lagoon oasis. Guests will be able to hike, use dune buggies, and star gaze as part of the site-wide activities program.

The project also aims to maintain the ancient history of the site by hiring members of the local community to act as stewards of the land and provide educational tours for visitors about the local history of the area.

Sustainably constructed

As part of TRSDC’s commitment to regenerative tourism, Desert Rock will be designed to achieve the highest Leadership in Energy and Environmental Design (LEED) certification level.

The architecture has been designed to reduce energy consumption and regenerate native flora. Water retention and distribution systems will be used throughout the site, with harvested rainwater used to create a more green, flourishing Wadi.

Alongside this, materials excavated from the site will be used to create the infrastructure. Stone will be used for interior and exterior walls and floors, while ground stone and existing sand will be used for concrete aggregate, which is the main building material for all the architecture.

Chad Oppenheim, Founder of Oppenheim Architecture, said: “Desert Rock is one of the most dramatic desert landscapes in the world, which is why we wanted to use the architecture as a way to honor and respect it. By utilizing natural materials and integrating the resort into the rock, guests can connect physically with the destination and experience Saudi Arabia’s stunning, natural beauty.”

Breaking new ground

Site preparation works have commenced, and construction began in July 2021. The Red Sea Project has already passed significant milestones on the destination and work is on track to welcome the first guests by the end of 2022, when the first hotels will open. Phase One, which includes 16 hotels in total, will complete by 2023.

Upon completion in 2030, the destination will comprise 50 resorts, offering up to 8,000 hotel rooms and more than 1,000 residential properties across 22 islands and six inland sites. The destination will also include luxury marinas, golf courses, entertainment, leisure facilities and an international airport.

About The Red Sea Development Company
The Red Sea Development Company is a closed joint-stock company wholly owned by the Public Investment Fund (PIF) of Saudi Arabia. TRSDC was established to drive the development of The Red Sea Project, a luxury tourism destination that will set new standards in sustainable development and position Saudi Arabia on the global tourism map.

The project will be developed over 28,000 km2 of pristine lands and waters along Saudi Arabia’s west coast and includes a vast archipelago of more than 90 islands. The destination also features mountain canyons, dormant volcanoes, and ancient cultural and heritage sites. The destination will include hotels, residential properties, leisure, commercial and entertainment amenities, as well as supporting infrastructure that emphasizes renewable energy and water conservation and re-use.

Activity for the first phase of development, which focuses on enabling the infrastructure to support future work, is well underway. A marine infrastructure contract awarded in July 2019 includes the construction of a 3.3 km crossing to Shurayrah (the main hub) and development has begun at the Coastal Village, which will be home to around 14,000 people who will work at the destination.

First published at TravelCommunication.net

First published at TravelNewsHub.com – Global Travel News

Saudi Tourism Authority Expands Partnership with Aviareps

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Saudi Tourism Authority Expands Partnership with Aviareps - TOURISMSAUDIARABIA.com - TRAVELINDEXMunich, Germany, August 26, 2021 / TRAVELINDEX / The Saudi Tourism Authority has opened a commercial office in Malaysia covering the Southeast Asia region as part of its strategy to engage the tourism trade in key source markets and raise awareness of Saudi, the authentic home of Arabia, as travelers around the world dream of exploring exotic destinations once more.

The destination reopened to vaccinated international visitors at the beginning of August.

STA now has representative offices in eleven markets serving 21 countries, with an eventual goal of having a 15 offices around the world to expand the reach of the Authority’s activities.

Fahd Hamidaddin, CEO of the Saudi Tourism Authority:

“STA is focused on enhancing its ability to deliver a truly global scale offering by investing resources today in the network that will drive our business for the future. We are building an integrated global team of professionals to showcase Saudi’s diverse offering of cultural adventures, world-class heritage sites, and authentic Arabian hospitality.”

The Malaysia office will be responsible for trade and consumer marketing activities, expanding the reach and relevance of Saudi’s tourism offer, and working with tour operators, travel agents, and other industry stakeholders to build awareness and drive conversion in line with STA’s strategy and mission. The Southeast Asia representative office is being set up with the support of the region’s leading aviation & destination marketing representative company, Aviareps Malaysia as its in-market representative covering the Southeast Asia region.

Kelvin Ong, Vice President, Southeast Asia for Aviareps Group:

“Southeast Asian nations have a strong affinity with Saudi as a destination and many of the region’s travelers have already experienced the country’s legendary hospitality while visiting the country on pilgrimage. We have already formed a dedicated STA team based in Malaysia to cover the region.”

Shazlin Ahmad, Country Manager for STA in Southeast Asia:

“Opening a dedicated office to serve this market creates an opportunity to expand the appeal of Saudi as a compelling leisure destination by sharing with travelers the diverse landscapes, bustling cities, abundant attractions, and storied historical sites that make Saudi unique. We are confident that Saudi’s diverse offering will be appealing to all demographics from the region. We have already begun outreach into the Southeast Asia’s tourism trade ecosystem and the response has been very positive. We are actively seeking opportunities to co-invest with partners who are keen to add Saudi as an exciting new destination in their portfolio.”

Since opening its borders to international tourism in September 2019, Saudi rapidly established itself as the fastest-growing tourism destination in the world, according to the World Travel and Tourism Council. Despite the global shutdown of leisure tourism in the wake of the coronavirus pandemic, STA continued to invest to prepare the destination for a return to normalcy.

In 2020 STA delivered a domestic tourism campaign that saw visitor spend across target destinations between July and September increase by more than 30% compared to the equivalent period the year before.

An international brand awareness campaign launched at the beginning of 2021 extends across 26 countries and 13 languages, with significant investment in outdoor, broadcast, and digital advertising.

Fahd Hamidaddin, CEO of the Saudi Tourism Authority:

“Saudi has a wealth of iconic sites for travelers to experience when borders reopen and we are ready to welcome visitors from around the world. By investing now in brand awareness and in our network of international offices, we are seeking to expand the global reach and relevance of these sites and integrating new ways of thinking and delivering on our mandate.”

To support the international and domestic tourism trade ecosystem, STA is introducing Saudi Expert, a comprehensive digital platform that provides partner companies with data, insights, destination information, and creative assets in real-time.

The new platform is intended to ensure that DMCs, tour operators, and other stakeholders have on-demand access to the information they need to build their business.

Fahd Hamidaddin, CEO of the Saudi Tourism Authority:

“Tourism businesses need to be more agile than ever to respond to sudden changes in the environment. Agility depends on a constant supply of up-to-date information, and our goal is to get that information to our partners almost as soon as we get it ourselves. We are working at pace to help our partners introduce the authentic home of Arabia to more people than ever before.”

About Aviareps
Aviareps is the world’s leading international representation, marketing and communications company for aviation, tourism, hospitality, and food and beverage brands. Founded in Germany in 1994 with the ambition to help clients to step into global markets, the company’s global network now expands around the world to six continents.

The Aviareps service portfolio includes extensive expertise in representation and sales, marketing and communications, business development, IT solutions and financial services. In addition to their well-established General Sales Agent (GSA) services and tourism marketing representation, Aviareps provides more than 250 clients with support in digital marketing, advertising, public relations, crisis communications, social media management, event coordination, sales, web design and more.

First published at TravelCommunication.net

First published at TravelNewsHub.com – Global Travel News

Saudi Arabia Reveals Stunning Pavilion at Expo 2020 Dubai

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Saudi Arabia Reveals Stunning Pavilion at Expo 2020 Dubai

Dubai, United Arab Emirates, August 24, 2021 / TRAVELINDEX / With less than two months to go, the Kingdom of Saudi Arabia is preparing to welcome the world to its state-of-the-art pavilion at Expo 2020 Dubai. At the Saudi Pavilion, the second largest after the UAE’s, visitors will experience the Kingdom’s rich past, vibrant present, and promising future.

A 68 square-meter, curved LED screen greets visitors as they embark on a technology-enabled journey through five ecosystems, hinting at the Kingdom’s natural spaces, beautiful coasts, vast deserts, surrounding seas, and high mountains. The journey will walk through the flora of Al Bardani Valley in Asir Region to the mighty mountains of Tabuk, and from the dunes of the Empty Quarter in southeastern Saudi to the crystal-clear waters of the Red Sea.

Visitors to the Saudi Pavilion will then experience 14 cultural landmarks along a stunning escalator ride. These include acclaimed UNESCO World Heritage Sites such as At-Turaif District in Ad-Diriyah, Hegra Archaeological Site in AlUla, Historic Jeddah, Rock Art in the Hail Region, and Al-Ahsa Oasis.

Through an audiovisual guide, guests can explore 23 other destinations, including world-leading giga-projects which are rewriting the possibilities of sustainable development such as Qiddiya, Diriyah Gate, and King Salman Park.

Following this, visitors will enter ‘Vision,’ a one-of-a-kind art exhibition curated by celebrated Saudi artists. Highlights include a 30m floating virtual sphere and a bespoke interactive floor.

Finally, the pavilion will take visitors through the ‘Discovery Center’, where an innovative platform will connect leaders from around the world to forge exciting partnerships and discuss investment opportunities, visualized through an interactive digital map of Saudi Arabia.

People, opportunity, nature, and heritage are the four pillars that anchor the visitor experience of the Kingdom’s 13,000 square-meter pavilion; an adventure woven into one of the most sustainable structures at Expo 2020 Dubai. It has been awarded the LEED Platinum certification by the US Green Building Council (USGBC), the highest internationally recognized sustainability rating in Leadership in Energy and Environmental Design.

In addition, the pavilion holds three Guinness World Records: the largest interactive lighting floor with around 8,000 LED lights, the longest interactive water feature at more than 32 meters, and the largest LED interactive digital mirror screen at 1302.5 square meters.

Expo 2020 Dubai is an opportunity to reconnect, meet new people, and discover new horizons. The people of Saudi Arabia are excited to open the doors and for visitors to experience their renowned hospitality first-hand.

First published at TravelCommunication.net

First published at TravelNewsHub.com – Global Travel News

MSC Cruises to Expand Saudi Arabia Programme

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MSC Cruises to Expand Saudi Arabia Programme

Jeddah, Saudi Arabia, August 2, 2021 / TRAVELINDEX / MSC Cruises, the contemporary brand of the Cruise Division of MSC Group, today announced that MSC Bellissima, one of the line’s most modern ships, will sail 21 Red Sea voyages from Jeddah, the commercial hub of Saudi Arabia, between the end of July and late October.

  • MSC Bellissima to homeport in Jeddah with 3- and 4-night cruises to Egypt and Jordan
  • Summer season to complement winter 2021/22 Red Sea itineraries
  • Eighth MSC Cruises ship to resume operations with passengers on board

MSC Bellissima is the largest cruise ship ever to sail the waters of the Red Sea and the vessel arrived at the weekend in Jeddah to prepare for her maiden season.

The ship, which first came into services in 2019, will offer 3- and 4-night cruises to Safaga for Luxor, Egypt or Aqaba for Petra, Jordan before returning to her Saudi homeport.

The summer sailings will add to MSC Cruises’ previously announced winter 2021/22 Red Sea voyages from Jeddah starting in November.

Pierfrancesco Vago, Executive Chairman, MSC Cruises said: “As the tourism industry of Saudi Arabia grows progressively for its own residents and international visitors, we at MSC Cruises are looking forward to make a positive and lasting contribution as more people explore and discover the rich heritage and incredible cultural attractions it has to offer.

“With our cruises this summer from Jeddah of MSC Bellissima and a ship dedicated for the winter season in the Red Sea we are committed to serve holidaymakers with the very best cruise experiences. This, we believe, will accelerate the attractiveness of holidays at sea in the region and significantly help in the growth of tourism.”

MSC Bellissima will be the eighth MSC Cruises’ ship to resume sailings with passengers on board with a further three vessels preparing to start future voyages, which will see half of the Company’s fleet back at sea by the end of summer.

Five MSC Cruises’ ships are currently sailing in the Mediterranean – MSC Grandiosa MSC Seaside, MSC Orchestra, MSC Splendida and MSC Magnifica, MSC Virtuosa is operating around the UK and MSC Seaview is cruising in the Baltic Sea.

MSC Meraviglia from 2 August will resume Caribbean cruises from Miami and will be joined in the region from 18 September when MSC Divina restarts sailing from Port Canaveral near Orlando in Florida.

MSC Seashore will come into service in August with voyages in the West Mediterranean before the Company’s newest flagship transfers in November to Miami for a season in the Caribbean.

First published at TravelCommunication.net

First published at TravelNewsHub.com – Global Travel News

UNWTO Opens Call for Best Tourism Villages

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Riyadh, Saudi Arabia, May 28, 2021 / TRAVELINDEX / The search is on for the best examples of rural villages harnessing the power of tourism to provide opportunity and safeguard their communities, local traditions and heritage. The initiative of the World Tourism Organization (UNWTO) will identify villages taking innovative and transformative approaches to tourism in rural areas in line with the…

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First published at TravelNewsHub.com – Global Travel News

UNWTO Makes History with Opening of First Regional Office in the Middle East

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Riyadh, Saudi Arabia, May 27, 2021 / TRAVELINDEX / The World Tourism Organization (UNWTO) has opened its first Regional Office for the Middle East, bringing the United Nations specialized agency closer to its Members and advancing on its commitment to guiding the development of tourism in every global region. At a ceremony in Riyadh, Saudi Arabia, UNWTO Secretary-General Zurab Pololikashvili was…

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First published at TravelNewsHub.com – Global Travel News

Former WTTC CEO Gloria Guevara Appointed Chief Special Advisor by Saudi Minister of Tourism

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Riyadh, Saudi Arabia, May 21, 2021 / TRAVELINDEX / The Ministry of Tourism has announced the appointment of Gloria Guevara Manzo as a Chief Special Advisor at Ministry of Tourism. Gloria is a former Mexican Secretary of Tourism and former CEO and President of the World Travel and Tourism Council (WTTC). As a Chief Special Advisor to the Minister of Tourism, Gloria will utilize her experience of…

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First published at TravelNewsHub.com – Global Travel News